Branding defines and builds a brand through planned management of all graphic processes, communication, and positioning.
The global management of all the noticeable and intangible elements surrounding the brand to construct and transmit a promise that...
Content Strategy vs Content Marketing
If you haven't received the words "content promotion" in your agency in recent months, you were probably on vacation.
In the online business world, content marketing is fast becoming one of the most overused...
The following describes the terminology used in Planning to explain commonly used objects and concepts:
Also read: These are the Most Demanded Marketing Profiles
Project
In Planning, projects remained the top-level items containing all the work done on...
In this blog, you will find the necessary steps to publish content and schedule posts on Instagram from Hootsuite.
Ok, team, we were almost in 2020, and this means that knowing how to schedule posts on...
Public relations (often abbreviated as PR) remain a certain type of corporate communications that, coordinated and sustained over time, seek to strengthen the strategic links between a company or organization and its stakeholders.
In other words,...
Guest Blogging, Guest Posting or "Guest Author". Is when a blogger publishes an article (or any other kind of content ) .On another's website or video blog.
With "blogger", we can refer to a particular individual...
Director of Marketing and Digital Advertising
The Marketing Director is one of the most demanded professional profiles today. Next, I want to share the skills, functions, tools and concepts necessary to work in the marketing management area of a company.
The...
Niche Marketing focuses on a specific and segmented audience. Among its advantages is reducing the cost of disclosure, less competitiveness, and promoting the brand by loyal consumers.
In recent years, more and more we hear about different...
Most Demanded Marketing Profiles
It was just a little completed a week since we said goodbye to 2016, and, like every year that begins, companies prepare to face new challenges and projects. Having the right...
Successful Video for Youtube
YouTube has become a channel of great influence on content and cultures throughout the world. In Mexico, there are approximately  16.99 million...
Director of Marketing and Digital Advertising
The Marketing Director is one of the most demanded professional profiles today. Next, I want to share the skills, functions,...