YouTube is an internet portal, which allows users to upload and view videos. Features a variety of clips from movies, TV shows, and music videos. In the same way as amateur content such as video blogs and YouTube...
The social landscape worldwide can change in a big way every now and then. And now, the world as we've known it has changed. The dreaded COVID-19 global pandemic, other vices like global warming, and...
Personal Branding
The concept of "{personal branding}" first appeared in the United States business literature in 1997. In an article in the Fast Company publication, entitled. The Brand Called You, whose author was the American writer...
If you're an MSP, it's essential to establish yourself as a thought leader in your industry. One of the best ways to do that is by blogging regularly. However, if you're struggling to come up...
If 2020 has taught us anything, it is that companies must be able to make the shift from traditional marketing to digital at a moment’s notice. The pandemic resulted in companies moving their traditional marketing...
It’s easy to see why growth is always on the minds of small business owners. Given that most small businesses close their doors within a year of opening, it’s only natural that proprietors would seek...
Due to the ever-changing needs of the current times, many businesses have shifted their sales approaches to virtual methods. If you belong to your company’s sales team, you’re probably used to meeting up with your...
In the old form of marketing and advertising, we can say that things were hard and were somewhat easier as well. By hard, we mean that the advertising and promotion of any business were done...
The cryptocurrency economy has made tremendous strides in the past decade, and we suspect much more innovations to occur at a fast pace in the years to come, as seen by its soaring estimates for...
Digital marketing is a relatively new field of marketing. The good thing about internet marketing is that many of the traditional marketing strategies suit...
Paid Social Media
The digital age has transformed the way businesses connect with their audience. Today's consumers are skeptical and inundated with countless marketing messages,...
In social psychology, attribution remains understood as the process of inferring the causes of events or behaviors. In everyday life, attribution is something that we...