Content curation is the process of filtering, grouping, and selecting the information that comes to us from different sources. But how can we more easily like that information? These tools help us on a day-to-day basis.
Content curation is...
What is Content Marketing?
Content marketing or content marketing is the art of organizing valuable content and distributing it for free with the double idea of fascinating new prospective customers (prospects) and building loyalty to your current...
Any indicator used in isolation to give a good impression about a business's performance is called vanity metric, without taking into account the relationship of that indicator with other KPIs or variables.
A vanity metric provides...
Inbound marketing is a strategy based on attracting customers with useful, relevant content and adding value at each stage of the buyer's journey.
Potential customers find your business through different channels such as blogs, search engines,...
Measuring the impact of a marketing campaign helps a business determine whether there is a corresponding growth in profits due to a marketing initiative....
