There is an unprecedented rise in the number of ways users access the web. Added to it are the gloomy numbers wherein nearly 15% of the world population are having disabilities of one thing or...
Earned media is one component of content marketing that is MIA for too many marketers.
If you are hoping that people will publish or share your great content, well, that’s like stepping up to the plate without a...
Promotion techniques are usually directly related to the type of customers and characteristics of the market that a brand faces.
Since promotions respond to the brand's needs when facing the market, they stay presented in different...
Do you have any idea what nonprofit marketing is? Well then; Starting from the basic concept of marketing (according to Wikipedia, it is the process of developing strategies and planning products or services; advertising, promotion and sales; to reach...
The clickbait is a hook of clicks through sensational titles that arouse the user's curiosity to optimize its economic benefits.
The user is curious by nature, and these types of titles are perfect for getting their attention. However, many times...
We are going to explain the meaning of the Cc and Bcc fields in the emails. These are two fields that are sometimes disabled by default. As in Gmail or Outlook but have icons to...
Innovative Marketing Strategies
Although we're well into 2019, we would be amiss to neglect some of the most innovate feats of marketing ingenuity, we saw agencies and brands implement throughout 2018 (and earlier). True marketing innovation...
Custom Post
An airline's in-flight magazine remain specifically geared towards passengers and can help increase brand loyalty.
Custom publishing remain a tool used to build and strengthen brand reliability. It consists of media production such as magazines,...
To meet your business goals, create a marketing strategy mission statement that clearly defines the actions necessary to meet these goals. Without a plan to market goods and services, your business cannot reach its maximum...
YouTube is an internet portal, which allows users to upload and view videos. Features a variety of clips from movies, TV shows, and music videos. In the...
When it comes to hiring new employees or evaluating potential hires, ensuring a safe and productive workplace is paramount. One of the most effective...
Crowdsourcing is a tool where a community of people offer their ideas or services, providing creativity and reducing the company's members' workload. It can be used...