What is Content Marketing?
Content marketing or content marketing is the art of organizing valuable content and distributing it for free with the double idea of ​​fascinating new prospective customers (prospects) and building loyalty to your current customers and making them buy new...
Digital advertising: everything you need to know about email marketing - Digital advertising is taking the focal point of every business. Successful delivery of promotional content to potential customers and those who already are the customers can determine whether the brand...
Private label food products are a billion-dollar industry. They account for 17.4 percent of retail sales within the country. Over the past decade, many food brands have been battling each other while private label food products have developed further up the...
"Content creation" is a term that in digital marketing means to produce texts, articles, images, videos, audios (or any combination of formats), which offer information or entertainment and meet particular objectives of attracting web traffic and potential customers.
Content creation and its Relationship with Inbound Marketing
Inbound...
If 2020 has taught us anything, it is that companies must be able to make the shift from traditional marketing to digital at a moment’s notice. The pandemic resulted in companies moving their traditional marketing and event budgets online.
However, some businesses...
SMS marketing is the need of the hour for real estate marketers. A successful text message retargeting campaign leverages the power of SMS marketing to reconnect with existing leads and engage the audience to boost brand awareness, conversions, and sales.
A reasonably...
Brand Storytelling - In the age of Artificial Intelligence, people still prefer to approach a brand that provides them with a human experience. One very effective strategy for giving the user the same is through brand storytelling. Brand storytelling is a...
Do you have any idea what nonprofit marketing is? Well then; Starting from the basic concept of marketing (according to Wikipedia, it is the process of developing strategies and planning products or services; advertising, promotion and sales; to reach a specific market segment).
This definition tells...
Today's consumers want to see real people's reflection and be represented in marketing and advertising campaigns, so we must strive to focus on our customer.
One of...
Manoeuvring directions in a place can be challenging, and sometimes people need more time to look for a specific location. You could try a wayfinding kiosk;...
Promotion techniques are usually directly related to the type of customers and characteristics of the market that a brand faces.
Since promotions respond to the brand's needs...
What are Goal Setting Techniques Among Employees?
Goal setting is identifying specific desired outcomes and planning steps or action plans to achieve them. In the...
One of the most significant benefits of networking for marketers is access to vast opportunities. Whether it’s job openings, freelance projects, speaking engagements, or...
Media Strategy
The association's relationship with the media should not be trusted by chance. Nor should we leave it to improvisation or goodwill. We must create a...
Branding defines and builds a brand through planned management of all graphic processes, communication, and positioning.
The global management of all the noticeable and intangible elements surrounding the brand to construct and transmit a promise that...
Content Strategy vs Content Marketing
If you haven't received the words "content promotion" in your agency in recent months, you were probably on vacation.
In the online business world, content marketing is fast becoming one of the most overused...
The following describes the terminology used in Planning to explain commonly used objects and concepts:
Also read: These are the Most Demanded Marketing Profiles
Project
In Planning, projects remained the top-level items containing all the work done on...
In this blog, you will find the necessary steps to publish content and schedule posts on Instagram from Hootsuite.
Ok, team, we were almost in 2020, and this means that knowing how to schedule posts on...
Public relations (often abbreviated as PR) remain a certain type of corporate communications that, coordinated and sustained over time, seek to strengthen the strategic links between a company or organization and its stakeholders.
In other words,...
Guest Blogging, Guest Posting or "Guest Author". Is when a blogger publishes an article (or any other kind of content ) .On another's website or video blog.
With "blogger", we can refer to a particular individual...
Director of Marketing and Digital Advertising
The Marketing Director is one of the most demanded professional profiles today. Next, I want to share the skills, functions, tools and concepts necessary to work in the marketing management area of a company.
The...
Niche Marketing focuses on a specific and segmented audience. Among its advantages is reducing the cost of disclosure, less competitiveness, and promoting the brand by loyal consumers.
In recent years, more and more we hear about different...
Most Demanded Marketing Profiles
It was just a little completed a week since we said goodbye to 2016, and, like every year that begins, companies prepare to face new challenges and projects. Having the right...
While most businesses see the value in using billboards, many marketing departments don’t know the best ways to use them effectively. Choosing locations for...
As a premium smartphone, the iPhone has always offered buyers a unique experience. The OnePlus brand attempts to offer its users a budget-friendly and...
Everyone is curious about how different substances affect us. While shatter rises in popularity, many questions linger around the consequences of its use. Does...
Mini LED TV
what ces tvs miniled pcleeengadget Mini LED TV is the newest and greatest local dimming technology for LED LCD screens.
Because each small...
Video Content
The video post is here to stay and is not a new fashion.
At first, Vine from Twitter, then Periscope ... and the video format in social networks do not...
