Having a well-designed recruitment website is not enough to attract and keep candidates. The design and development of recruitment websites must support recruitment processes. It should also attract more talent and applications from candidates looking for jobs.
To ensure your website's presence...
Most people think that their profession has nothing to do with study marketing. Shop-assistants sell products (do not create them), educators teach, and doctors treat. What can be common between their jobs and marketing? The target consumer. Joan Young, an pro...
The dental industry has changed significantly in the last decade, and dentists must stay ahead of the curve. Dental marketing has been at the forefront of this change, and it’s more important than ever for dentists to implement a comprehensive marketing...
With the rise of agile methodologies like Scrum and Kanban, many teams are moving away from traditional waterfall project management. But which approach is right for your team - agile or waterfall?
Here's a breakdown of the key differences between these two...
Content marketing is a considered marketing attitude focused on creating and distributing valuable, relevant, and reliable content to interest and retain an openly clear audience — and, ultimately, to drive profitable customer achievement.
In its place of pitching your products or services, you...
Starting a moving company means you are committing yourself for the lifetime as it is a business that is always in demand. A moving company has no lean season as people move every day and they hire professionals for any kind...
Over the years, social media has become increasingly popular and it’s now integral for any business. If you’ve got social media accounts for your business, it’s vital that you’re got a proper social media marketing strategy in place.
To do so, however,...
Featured Snippets in Google
In online positioning, a company can compete with large media and portals, technical information in its area. And value for the users to whom that content is directed.
A content generation process is based on identifying the questions, fears,...
Forex algorithmic strategies are all the rage. Banks, hedge funds and proprietary trading firms employ armies of computer programmers to develop complex formulae to trade equities,...
In the realm of digital marketing, you've probably heard that content is king. But in terms of content, video is considered the most effective type. This...
Content Strategy vs Content Marketing
If you haven't received the words "content promotion" in your agency in recent months, you were probably on vacation.
In the...
In the ever-evolving landscape of digital marketing, Search Engine Optimization (SEO) has been a crucial element for businesses seeking online visibility. Traditionally, SEO heavily...
Content Marketing Blog
Value content has become almost mandatory for those companies that want to achieve more goals and provide better service to their customers....
Inbound marketing is a strategy based on attracting customers with useful, relevant content and adding value at each stage of the buyer's journey.
Potential customers...
Templates for Social Networks
There are countless social media templates online, but very few offer the flexibility and ease of use necessary to keep pace...
Twitter Advertising Works
At the beginning of last December, I was able to manage advertising campaigns on Twitter. I got this access by being selected...
Monitoring specific areas of your competitors' web pages should be part of any effort to create a minimally serious competitor analysis report today.
The days when web pages were conceptualized as a pretty colourful billboard on the information highway...
Your Safety on Social Networks.
It is no news that the Internet is a breeding ground for data and information traffic that, on many occasions, you would prefer to remain private. And it is that not everyone...
Reddit is everywhere. It's a massive collection of forums where people can share news and content and comment on other people's posts.
If you are looking to expand your marketing outside of traditional social platforms, you might...
A webinar is training content in video format that remains delivered over the internet.
The first broadcast is live, but of course, it can be recorded and re-broadcast afterward. This content, with which a significant interaction with...
.If you have a small business or an eCommerce, you will know how important social networks remain in your day today. They allow you to expose your brand to the world, increase its visibility, and...
Media Strategy
The association's relationship with the media should not be trusted by chance. Nor should we leave it to improvisation or goodwill. We must create a strategy that allows us to access them. The four basic steps to...
Promote your Ebook
Yes, Amazon indeed is one of the leading platforms for selling ebooks, a gold mine for digital authors. But it is also a cemetery of forgotten ebooks, of titles that never knew a sale, victims...
EDTech - If you have not heard about the recent success of IT solutions and edtech in India, let me fill you in. Recently there is a major pandemic in India and in other nations...
Private label food products are a billion-dollar industry. They account for 17.4 percent of retail sales within the country. Over the past decade, many food brands have been battling each other while private label food...
While most businesses see the value in using billboards, many marketing departments don’t know the best ways to use them effectively. Choosing locations for...
Promotions offering your customers something free like shipping, discounts, or a loyalty program might at face value like you are spending and getting very...
Everyone is curious about how different substances affect us. While shatter rises in popularity, many questions linger around the consequences of its use. Does...
You didn’t lose your hair overnight. You won’t regrow it overnight either. But you’ve got options.
You know the moment.
You lean into the mirror. Tilt...
Video Content
The video post is here to stay and is not a new fashion.
At first, Vine from Twitter, then Periscope ... and the video format in social networks do not...